Just days after giving us the teaser commercial for the 2012 Beetle, appropriately named Black Beetle. VW released the the full commercial to the world today days before its scheduled appearance in the Super Bowl on Sunday. Enjoy.
As an added bonus, here is VW's other spot for the Super Bowl featuring a tiny Darth Vader and the all new 2012 Passat.
Showing posts with label Super Bowl. Show all posts
Showing posts with label Super Bowl. Show all posts
Wednesday, February 2, 2011
Monday, January 31, 2011
Volkswagen teases possible 2012 Beetle.
Volkswagen teased us today with commercial for us to watch this coming Sunday, Feb 6th during the Super Bowl. Judging from the rally striped 6 legged kind of beetle briefly shown, we're going to get some sort of glimpse of the all new 2012 Beetle. Look for "Black Beetle" this Sunday.
According to VWs media release, "In “Black Beetle,” the first spot for The 21st Century Beetle, cutting-edge CGI creative goes etymological, creating a photo-real lush kingdom where the Black Beetle rules, runs, navigates and out performs all the other creatures. The ad is an homage to some of the greatest car chase scenes in the history of film and TV. With the fast-paced and explosive song “Black Betty,” rerecorded by Jon Spencer and the Blues Explosion, the Beetle ad revs to life even though it does not feature any actual images of the car, a bold move for any automotive brand. The iconic shape of the Beetle and its performance attributes are prominently showcased in the spot, further building anticipation of the reveal."
According to VWs media release, "In “Black Beetle,” the first spot for The 21st Century Beetle, cutting-edge CGI creative goes etymological, creating a photo-real lush kingdom where the Black Beetle rules, runs, navigates and out performs all the other creatures. The ad is an homage to some of the greatest car chase scenes in the history of film and TV. With the fast-paced and explosive song “Black Betty,” rerecorded by Jon Spencer and the Blues Explosion, the Beetle ad revs to life even though it does not feature any actual images of the car, a bold move for any automotive brand. The iconic shape of the Beetle and its performance attributes are prominently showcased in the spot, further building anticipation of the reveal."
Sunday, February 1, 2009
Super Bowl 43 Ad Watch: Audi A6: The Getaway
Audi was in prime form at this years Super Bowl with the highly anticipated Getaway commercial. The ad features everything you could want from a car ad. Chases, cool cars, baddies, and of course premier wheelman Jason Statham.
We start off in the mid 70s trying to get away in a plenty powerful Mercedes 6.3, only to end up blasted by a dumpester and a Lincoln Towncar. Jump to Miami Vice style 1980s with a bright red BMW 5 series and a black Bandit Trans Am, and a Mouse is loose billboard. Thankfully Audi left the 90s well enough alone with a Lexus ES parked outside a theater playing Tommy Boy. You have to love Staham's disgusted face when he sees the Lexus. Next we jump to 2009 in all Statham's Driver glory in his trademark black suit. Swipe the keys from the valet played by Joaquin Garay III(Paco from Herbie Goes Bananas for you car guys). And off we go with baddies on motorcycles. Finally able to get away thanks to the new supercharged Audi A6. Hollywood at its best.
As an added bonus, we're throwing in the Audi R8 Godfather commercial from the 2008 Superbowl.
We start off in the mid 70s trying to get away in a plenty powerful Mercedes 6.3, only to end up blasted by a dumpester and a Lincoln Towncar. Jump to Miami Vice style 1980s with a bright red BMW 5 series and a black Bandit Trans Am, and a Mouse is loose billboard. Thankfully Audi left the 90s well enough alone with a Lexus ES parked outside a theater playing Tommy Boy. You have to love Staham's disgusted face when he sees the Lexus. Next we jump to 2009 in all Statham's Driver glory in his trademark black suit. Swipe the keys from the valet played by Joaquin Garay III(Paco from Herbie Goes Bananas for you car guys). And off we go with baddies on motorcycles. Finally able to get away thanks to the new supercharged Audi A6. Hollywood at its best.
As an added bonus, we're throwing in the Audi R8 Godfather commercial from the 2008 Superbowl.
Friday, December 7, 2007
Super Bowl ads. Ford, Chrysler, & VW oddly missing
We got word that there will be four automakers with ads during the Super Bowl this year. General Motors will have a Chevrolet 60 second spot during the second quarter and Cadillac will be sponsor for the pre and post game shows.
Hyundai and Toyota will both have two spots each. Also announced is a spot from Audi. This marks their first time advertising during a Super Bowl in 20 years. Theirs will be a two minute long spot featuring the Audi R8.
Toyota's ad will more than likely pump up the new Sequoia and Tundra pickup. Though I highly doubt that it will do anything to help the Tundra's image right now.
Cars.com will also have a 30 second spot this year.
Strangely though is the lack of an announcement that Ford or Chrysler will be having spots. There is still time for them to jump on the band wagon, so we'll see where it goes.
I watch the Super Bowl just for the car ads. General Motors has always topped our list of favorites. So as a bonus, we're including our favorite GM spot from the Super Bowl in 06.
Source: Automotive News, Audi.
Hyundai and Toyota will both have two spots each. Also announced is a spot from Audi. This marks their first time advertising during a Super Bowl in 20 years. Theirs will be a two minute long spot featuring the Audi R8.
Toyota's ad will more than likely pump up the new Sequoia and Tundra pickup. Though I highly doubt that it will do anything to help the Tundra's image right now.
Cars.com will also have a 30 second spot this year.
Strangely though is the lack of an announcement that Ford or Chrysler will be having spots. There is still time for them to jump on the band wagon, so we'll see where it goes.
I watch the Super Bowl just for the car ads. General Motors has always topped our list of favorites. So as a bonus, we're including our favorite GM spot from the Super Bowl in 06.
Source: Automotive News, Audi.
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